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Woman Dies After Holding Wee for Wii Radio Contest

A California died over the weekend after participating in a “Hold Your Wee for a Wii” radio promotion.

The Sacramento news stations report water intoxication.

The results of a preliminary investigation released Saturday showed evidence “consistent with a water intoxication death” in the death of 28-year-old Jennifer Strange, Sacramento County assistant coroner Ed Smith said. Smith said the autopsy found no traces of “life threatening medical conditions” that would have otherwise explained Strange’s sudden death.

Strange, 28, was found dead inside her Astral Drive home in Rancho Cordova Friday afternoon. Her death came just hours after Strange participated in a radio station KDND 107.9 The End contest, testing contestants to drank as much water as they could without going to the bathroom. The winner of the “Hold Your Wee for a Wii” contest would take home a new Nintendo Wii video game system.

Strange’s co-worker at Radiological Associates of Sacramento Laura Rios said Strange participated in the contest Friday morning, then was heading home when she reportedly called her supervisor in terrible pain. “She said to one of our supervisors that she was on her way home and her head was hurting her real bad,” Rios said. “She was crying and that was the last that anyone had heard from her.”

[...]

According to contest participants, 17 to 20 contestants took part in the competition in a room at KDND’s Madison Avenue studios. The contest broadcast during The End’s Morning Rave program began around 6:15 a.m. as contestants were each handed eight-ounce bottles of water to drink every 15 minutes.

Fellow contestant James Ybarra of Woodland said he met Strange at the event and had no idea of the potential danger of water poisoning. “They were small little half-pint bottle so we thought it was going to be easy,” Ybarra said. “They told us if you don’t feel like you can do this, don’t put your health in risk.” But after 90 minutes of drinking, Ybarra decided he had had enough. “I tapped (out) after five (bottles),” Ybarra said. “My bladder couldn’t handle it anymore.”

Ybarra said after he quit, the remaining contestents were given even larger bottles to drink to stay in the competition. Strange was still in the contest when he opted out. “I was talking to her and she was a nice lady,” Ybarra said. “She was telling me about her family and her three kids and how she was doing it for kids.”

[...]

In a brief written statement issued Saturday, Entercom Sacramento VP and market manager John Geary expressed sympathy for Strange’s family. “We were stunned when we heard the news,” Geary said. “We are awaiting information that will help explain how this tragic event occurred.”

“They should have had a physician there, some type of statement or as to this can kill you. You can die from this,” Strange’s friend and co-worker Tracy Beam said. “People have died from this before and here we are. We don’t have our Jennifer.” “I believe everyone should just be fired and let go from that radio station,” Beam said. “It should be the end of The End.”

Here’s a video report from a local television station:

It was a stupid stunt and you’d think the station would have had someone available with an above-room-temperature IQ on staff to have advised them of this. Then again, you’d think a 28-year-old mother of three would have enough sense to know this is a bad idea, too. Still, a tragic outcome.

OTB

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Comments
 

It’s the first I’ve ever heard of water intoxification. I’m sure everyone at the station thought it was harmless as well! It’s a tragedy for her family.

Posted by Caviar | January 16, 2007 | 12:22 pm | Permalink
 

joe public might not know of water intoxification, but the radio station actualy aired a nurse warning them someone could die, the DJs laughed it off.

Posted by a | January 17, 2007 | 06:26 pm | Permalink
 

KDND blows, how could people be do ignorant? I’m sure they knew it was dangerous!

DJ X.TEK

Posted by X.TEK OVERLAOD | January 17, 2007 | 10:52 pm | Permalink
 

The Station ID for this station is “The End” they should now call it 107.9 “The Death”. !God! if I was a family member I’d have them shut the effin’ station down! O.K. well it’s true, people are stupid and most people dont know, that too much of anything is bad. The saying also goes “Everything, in moderation”.

Too much oxigen will kill you too. Too much liquor – yup. I knew water could kill me, I did not know 2 gallons would do the job but now I know. I feel really bad for those kids.

X.TEK OVERLOAD

Posted by X.TEK OVERLAOD | January 17, 2007 | 11:23 pm | Permalink
 

Man it all stinks but that station should be sued,forced to pay for her funeral costs,they should give her kids a wii,and then they should be shut down.

Posted by ashton | January 18, 2007 | 03:20 am | Permalink
 

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