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Dale Earnhardt Jr.- Big Mo’

Dale Earnhardt Jr.- Big Mo’

No, it is not a satire. This is a real, legitimate candy bar available at Rite Aid, Big Lots, Kroger, Ralph’s….pretty much anywhere Britney Spears would hang out. The Nascar driver that is known to every midwesterner that has a thing for cars going in circles for hours on end launched the candy in January of this year.

“What is Big Mo’? Sure, it’s a candy bar, but it’s also everything that Dale Jr. loves—including chocolate, peanut butter and caramel. Big Mo’ is racing. The way you need it like oxygen, because it’s in your DNA and if you’re not around it, you can’t keep going. Big Mo’ is your buddies. Hanging out ‘til all hours of the night crackin’ jokes, playing pool and just kicking back and having a good time like you always do. Big Mo’ is being true to yourself. When you get right down to it, that’s the only thing that matters—doing what you love because you love it and not needing any other reason.”

Please tell me this is one of those things that he didn’t really sign for. Maybe one of his cronies thought it would be funny to put his face on this.

Source: Is Dale a Mo? [Towleroad]

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